{"name":"gen z","slug":"gen-z","methodology":"https:\/\/whyisthistrending.com\/methodology","license_note":"WITT-derived Attention Index. Google Trends buckets remain approximate and are not search volume.","episodes":[{"geo":"US","ignited_at":"2026-07-29T12:10:05+00:00","peaked_at":"2026-07-29T12:50:03+00:00","ended_at":null,"peak_index":60,"readings":[{"seen_at":"2026-07-29T12:10:00+00:00","traffic_bucket":"200+","attention_index":47.61,"components":{"traffic":37.61,"coverage":6,"velocity":4,"cross_geo":0,"growth_ratio":null,"coverage_count":3,"traffic_bucket":200,"previous_bucket":null,"present_in_comparison_geo":false}},{"seen_at":"2026-07-29T12:20:00+00:00","traffic_bucket":"200+","attention_index":46.61,"components":{"traffic":37.61,"coverage":6,"velocity":3,"cross_geo":0,"growth_ratio":1,"coverage_count":3,"traffic_bucket":200,"previous_bucket":200,"present_in_comparison_geo":false}},{"seen_at":"2026-07-29T12:30:00+00:00","traffic_bucket":"200+","attention_index":46.61,"components":{"traffic":37.61,"coverage":6,"velocity":3,"cross_geo":0,"growth_ratio":1,"coverage_count":3,"traffic_bucket":200,"previous_bucket":200,"present_in_comparison_geo":false}},{"seen_at":"2026-07-29T12:40:00+00:00","traffic_bucket":"200+","attention_index":46.61,"components":{"traffic":37.61,"coverage":6,"velocity":3,"cross_geo":0,"growth_ratio":1,"coverage_count":3,"traffic_bucket":200,"previous_bucket":200,"present_in_comparison_geo":false}},{"seen_at":"2026-07-29T12:50:00+00:00","traffic_bucket":"500+","attention_index":60.39,"components":{"traffic":42.39,"coverage":6,"velocity":12,"cross_geo":0,"growth_ratio":2.5,"coverage_count":3,"traffic_bucket":500,"previous_bucket":200,"present_in_comparison_geo":false}}]},{"geo":"GB","ignited_at":"2026-07-28T17:50:04+00:00","peaked_at":"2026-07-28T17:50:04+00:00","ended_at":"2026-07-29T00:00:05+00:00","peak_index":44,"readings":[{"seen_at":"2026-07-28T17:50:00+00:00","traffic_bucket":"100+","attention_index":44,"components":{"traffic":34,"coverage":6,"velocity":4,"cross_geo":0,"growth_ratio":null,"coverage_count":3,"traffic_bucket":100,"previous_bucket":null,"present_in_comparison_geo":false}}]}]}