{"name":"matt baker","slug":"matt-baker","methodology":"https:\/\/whyisthistrending.com\/methodology","license_note":"WITT-derived Attention Index. Google Trends buckets remain approximate and are not search volume.","episodes":[{"geo":"GB","ignited_at":"2026-08-14T16:50:04+00:00","peaked_at":"2026-08-14T16:50:04+00:00","ended_at":"2026-08-14T23:30:04+00:00","peak_index":48,"readings":[{"seen_at":"2026-08-14T16:50:00+00:00","traffic_bucket":"200+","attention_index":47.61,"components":{"traffic":37.61,"coverage":6,"velocity":4,"cross_geo":0,"growth_ratio":null,"coverage_count":3,"traffic_bucket":200,"previous_bucket":null,"present_in_comparison_geo":false}},{"seen_at":"2026-08-14T17:00:00+00:00","traffic_bucket":"200+","attention_index":46.61,"components":{"traffic":37.61,"coverage":6,"velocity":3,"cross_geo":0,"growth_ratio":1,"coverage_count":3,"traffic_bucket":200,"previous_bucket":200,"present_in_comparison_geo":false}}]},{"geo":"GB","ignited_at":"2026-07-28T12:50:02+00:00","peaked_at":"2026-07-28T13:20:04+00:00","ended_at":"2026-07-28T20:00:04+00:00","peak_index":68,"readings":[{"seen_at":"2026-07-28T12:50:00+00:00","traffic_bucket":"1000+","attention_index":56,"components":{"traffic":46,"coverage":6,"velocity":4,"cross_geo":0,"growth_ratio":null,"coverage_count":3,"traffic_bucket":1000,"previous_bucket":null,"present_in_comparison_geo":false}},{"seen_at":"2026-07-28T13:00:00+00:00","traffic_bucket":"1000+","attention_index":55,"components":{"traffic":46,"coverage":6,"velocity":3,"cross_geo":0,"growth_ratio":1,"coverage_count":3,"traffic_bucket":1000,"previous_bucket":1000,"present_in_comparison_geo":false}},{"seen_at":"2026-07-28T13:10:00+00:00","traffic_bucket":"1000+","attention_index":55,"components":{"traffic":46,"coverage":6,"velocity":3,"cross_geo":0,"growth_ratio":1,"coverage_count":3,"traffic_bucket":1000,"previous_bucket":1000,"present_in_comparison_geo":false}},{"seen_at":"2026-07-28T13:20:00+00:00","traffic_bucket":"2000+","attention_index":67.61,"components":{"traffic":49.61,"coverage":6,"velocity":12,"cross_geo":0,"growth_ratio":2,"coverage_count":3,"traffic_bucket":2000,"previous_bucket":1000,"present_in_comparison_geo":false}},{"seen_at":"2026-07-28T13:30:00+00:00","traffic_bucket":"2000+","attention_index":58.61,"components":{"traffic":49.61,"coverage":6,"velocity":3,"cross_geo":0,"growth_ratio":1,"coverage_count":3,"traffic_bucket":2000,"previous_bucket":2000,"present_in_comparison_geo":false}},{"seen_at":"2026-07-28T13:40:00+00:00","traffic_bucket":"2000+","attention_index":58.61,"components":{"traffic":49.61,"coverage":6,"velocity":3,"cross_geo":0,"growth_ratio":1,"coverage_count":3,"traffic_bucket":2000,"previous_bucket":2000,"present_in_comparison_geo":false}},{"seen_at":"2026-07-28T13:50:00+00:00","traffic_bucket":"2000+","attention_index":58.61,"components":{"traffic":49.61,"coverage":6,"velocity":3,"cross_geo":0,"growth_ratio":1,"coverage_count":3,"traffic_bucket":2000,"previous_bucket":2000,"present_in_comparison_geo":false}}]}]}